Slugging, Double Cleansing & More: Are These Beauty Trends Worth The Hype?

Hand held up with petroleum jelly on it with a face blurred in the background

Beauty trends come and go, but thanks to social media, new skincare and makeup hacks seem to go viral every day. From “slugging” to “double cleansing,” these trends promise glowing skin, flawless makeup, and healthier hair. But do they actually work?

Let’s break down some of the biggest beauty trends and see which ones are worth the hype—and which ones might not be as magical as they seem.

Skincare Trends: Fact or Fad?

Slugging

What it is: Slugging involves applying a thick layer of petroleum jelly (like Vaseline) as the last step in your nighttime skincare routine. The idea is to seal in moisture and prevent water loss while you sleep.

Does it work? Yes—for some people! If you have dry or sensitive skin, slugging can help restore hydration. However, if you have oily or acne-prone skin, this technique may clog your pores and cause breakouts. Use it sparingly or just on particularly dry areas.

@natalie_oneillll

How to double cleanse tutorial & all the worst mistakes to avoid ✅✅ lil back to basics video on how I double cleanse, the method I use and things you want to steer clear of 💓 #howtodoublecleanse #doublecleansing #doublecleansingmethod #cleansingmistakes

♬ original sound – Natalie O’Neill
Double Cleansing

What it is: Double cleansing means washing your face twice—first with an oil-based cleanser to remove makeup and sunscreen, then with a water-based cleanser to clean the skin.

Does it work? Absolutely! This method ensures your skin is fully cleansed, which can prevent breakouts and improve product absorption. It’s especially helpful if you wear heavy makeup or sunscreen daily.

Image of a woman with shiny hydrated skin and bright red lipstick
Glass Skin

What it is: This K-beauty trend is all about achieving smooth, hydrated, and glowing skin by layering multiple lightweight skincare products.

Does it work? Yes, but it takes commitment. The key is consistent hydration through products like hyaluronic acid, essences, and moisturizers. If you have oily skin, be mindful of how many layers you use to avoid clogged pores.

@gma

@Dr. Whitney Bowe breaks down skin cycling and shows you how to add the viral trend into your beauty routine. #dermatologist #dermatology #skincare #skincareroutine #skincycling #skin #skincaretips

♬ original sound – Good Morning America
Skin Cycling

What it is: Skin cycling involves alternating skincare products in a four-day rotation—exfoliating one night, using retinoids the next, then following with two nights of hydration and recovery.

Does it work? Yes! Many dermatologists support this method because it reduces irritation while allowing active ingredients to work effectively. It’s a great way to avoid over-exfoliating or damaging your skin barrier.

Picture of a hand taking an ice roller out of a freezer drawer
Ice Rolling & Cold Therapy

What it is: Ice rollers or cryo-sticks are used to reduce puffiness, tighten skin, and boost circulation. Some people even use frozen spoons or ice cubes.

Does it work? Temporarily. Ice can help depuff and wake up your skin in the morning, but it’s not a long-term fix for fine lines or sagging. Still, it’s a refreshing and easy trick to try!

Makeup Trends: Are They Worth Trying?

Image of a hand in a pink glove using a tool to lift eyebrow hairs up
Soap Brows

What it is: Instead of using brow gel, people apply bar soap with a spoolie to shape and hold their brows in place for a feathery, laminated look.

Does it work? Yes! Soap brows create a strong hold that lasts all day. However, frequent use can dry out the brows or cause buildup, so make sure to cleanse properly at night.

Underpainting

What it is: This technique involves applying contour, blush, and highlighter before foundation to create a natural, blended finish.

Does it work? Yes! Many makeup artists love this method because it creates a softer, more seamless look. If you prefer a no-makeup makeup look, this could be a game-changer.

Picture of a woman with defined blush on her cheeks
Blush Draping

What it is: Instead of placing blush just on the apples of your cheeks, blush draping involves sweeping it up toward your temples for a lifted effect.

Does it work? Yes! This technique can sculpt the face and add a youthful, fresh look. Just be sure to blend well to avoid harsh lines.

Hair Trends: Game-Changers or Gimmicks?

Image of a woman with her hair in a heatless curl set
Heatless Curls

What it is: This trend involves using foam rollers, fabric headbands, or even socks to curl hair overnight—no heat required. There are tons of heatless curl sets you can buy as well.

Does it work? Yes, but results vary by hair type. Some people get gorgeous waves, while others may struggle with inconsistent curls. Experiment with different methods to find what works for you.

Image of woman putting drops of oil on a scalp massager
Scalp Massaging for Hair Growth

What it is: Massaging your scalp (either with fingers or a scalp massager) to improve circulation and stimulate hair follicles.

Does it work? Some research suggests it can help with hair growth, but results take time. Even if it doesn’t dramatically speed up growth, it’s a great way to reduce tension and improve scalp health.

Image of a bowl of rice and water with the water cloudy from the rice
Rice Water for Hair Strength

What it is: An ancient hair treatment that involves rinsing hair with fermented rice water to promote strength and shine.

Does it work? Yes! Rice water contains amino acids and vitamins that can help strengthen hair. However, overuse can make hair dry or brittle, so balance is key.


Beauty trends can be fun to try, but not every trend is right for every person. While some, like double cleansing and underpainting, have clear benefits, others may not work as well for certain skin or hair types. The key is to experiment carefully, listen to your skin and hair, and always do a patch test before trying a new skincare routine.

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